Top 5 Film & Television Apps on Android in Madagascar: Q2 2022

In the second quarter of 2022, the top 5 film and television apps on the Android platform in Madagascar saw varied performance trends. Here’s an overview based on data from Sensor Tower.

StarTimes ON-Live TV, Football experienced significant fluctuations in weekly downloads, starting from a modest 197 downloads at the end of March and peaking at 4.8K in early May. Weekly active users mirrored this trend, rising from 467 to 4.2K during the same period before gradually declining to 2.7K by the end of June.

CANAL+, Live and catch-up TV maintained a steady weekly revenue of around $1 throughout the quarter. Downloads ranged from 1.4K to 2.2K per week, with a peak of 2.1K in late May. Active users saw a consistent rise, starting at 3.6K and reaching 5.4K by the end of May, before settling at 4.8K in late June.

Netflix showed a steady increase in weekly downloads, starting at 1.4K at the end of March and peaking at 2.3K in late April. Active users rose consistently from 20.6K to 24.2K by the end of June, reflecting the app’s robust engagement in the region.

Airtel TV had a mixed performance with downloads peaking at 1.6K in early May and again at 1.4K in late June. Active users showed a similar pattern, with a notable peak of 2.2K in late June, despite a mid-quarter dip.

TV5MONDEplus, streaming had relatively stable weekly downloads, fluctuating between 114 and 222. Active users remained consistent, starting at 221 and ending at 154 by the end of the quarter.

These insights provide a snapshot of the app performance trends in Madagascar. For more detailed data and analysis, visit Sensor Tower.